Ger van den Buijs

I help companies to create a truly customer-centric e-commerce experience.

Welcome to my site. My name is Ger van den Buijs author, speaker and solution designer. It’s my conviction that human capabilities will become the most dominant marketing instrument in e-commerce.

Cover Forget Reach Start Selling 228p v07 - Voorkant2For two years I’ve collected a pile of data, feedback and publications to build and sharpen my vision. This resulted in my book Forget reach, Start selling – What e-commerce should learn from retail.

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